Prices checked October 24, 2026
Magento vs Shopify: what does each really cost to own?
Magento can be shaped around almost any catalog or B2B process, but you carry its hosting, extensions, security patches and version upgrades, and Adobe Commerce is priced by quote only. Shopify Plus starts at $2,300 a month on a three-year term and includes hosting, security and platform updates. So the total cost of ownership comes down to one question: does your business logic need code that runs inside the platform?
Magento vs Shopify, side by side
Ten things that decide the switch, from each platform's own pages, checked on October 24, 2026. Prices in US dollars, before tax.
Price
- Magento
- Magento Open Source: open-source code on GitHub, with hosting and development paid by you. Adobe Commerce: price on request.
- Shopify
- Plus from $2,300 a month on a three-year term, or $2,500 on a one-year term. Basic, Grow and Advanced from $29 a month billed yearly.
Transaction fees
- Magento
- Open Source: none. Adobe Commerce: set in your Adobe contract.
- Shopify
- None with Shopify Payments. With another payment provider: 2% on Basic, 1% on Grow, 0.6% on Advanced, 0.2% on Plus.
Payments
- Magento
- Any payment provider through extensions. Adobe also sells Payment Services for Adobe Commerce.
- Shopify
- Shopify Payments with Shop Pay built in, from 2.9% + 30¢ per US online card payment on Basic down to 2.25% + 30¢ on Plus.
Apps
- Magento
- Thousands of third-party extensions and templates in the Magento Marketplace.
- Shopify
- Thousands of apps in the Shopify App Store.
SEO
- Magento
- Full control of URLs, templates and markup, since you can change any code.
- Shopify
- Editable titles, meta descriptions and image alt text on every page, and products that can sell in AI chats on every plan.
Speed and hosting
- Magento
- Open Source: your own hosting, caching and scaling. Adobe Commerce: Adobe's cloud, as a service or on dedicated infrastructure.
- Shopify
- Hosted by Shopify, with unlimited bandwidth and a free SSL certificate on every plan.
B2B
- Magento
- Adobe Commerce: company accounts, purchase approvals, quotes, requisition lists and payment on credit, built in.
- Shopify
- Built in on every plan. Plus adds unlimited catalogs, deposits and partial payments.
International selling
- Magento
- Several localized storefronts managed from a single instance.
- Shopify
- Shopify Markets on every plan: unlimited countries, translated storefronts, local currencies and domains, duties and taxes.
Ownership and lock-in
- Magento
- The Open Source code is yours. Adobe supports each release for three years, so version upgrades are part of owning it.
- Shopify
- Hosted platform. Products and customers export as CSV files at any time. Themes and apps are built for Shopify.
Support
- Magento
- Open Source: community forum and Slack. Adobe Commerce: Adobe support while your version is supported.
- Shopify
- 24/7 live chat on every plan, enhanced on Advanced, priority support on Plus.
Stay on Magento, or switch?
Plenty of stores should stay on Magento. Here is when it is the right call, and when Shopify fits better.
Stay on Magento if
- You have an in-house development team, and your custom code is a real advantage
- Your catalog, pricing or B2B rules need logic that runs inside the platform, not in apps
- You are on Adobe Commerce, and Adobe's B2B tools or Experience Cloud are central to how you sell
- You must host on your own infrastructure for compliance reasons
Shopify is the better fit if
- Version upgrades, security patches and hosting take budget you would rather spend on growth
- Your team waits on developers for everyday changes
- Your extensions have Shopify app equivalents, and your B2B needs fit Shopify B2B
- You want one platform fee you can plan around, from $2,300 a month on Shopify Plus
- Your Magento version is near the end of Adobe's support window
What a move from Magento costs and takes
Total cost of ownership is everything you pay to keep the store running, not just the license. Add up both sides before you decide.
On Magento
Hosting and caching, the Adobe Commerce license if you have one, paid extensions, developer hours for fixes and features, security patches, and a version upgrade within each release's three years of support.
On Shopify Plus
The plan, from $2,300 a month on a three-year term, plus apps and the agency work you choose. Larger, high-volume businesses may also pay a variable platform fee. Hosting, security and platform updates are included.
The migration
Our Magento migrations start at $15,000, and most take 6 to 10 weeks. We audit every extension, rebuild ERP and 3PL connections on Shopify's APIs, and recreate B2B pricing in Shopify B2B or Plus.
Your store stays live
We build the Shopify store in parallel while Magento stays live, and the switch takes minutes.
Ready to move? See how our Magento to Shopify migration works, or book a call about your store.
Magento vs Shopify questions
What is the total cost of ownership of Magento vs Shopify?
On Magento it is hosting, the Adobe Commerce license if you have one, extensions, developer time, security patches and a version upgrade within each release's three years of support. On Shopify Plus it is the plan, from $2,300 a month on a three-year term, plus apps and the agency work you choose, with hosting, security and updates included.
Is Shopify better than Magento?
Shopify is better for brands that want a hosted platform with predictable costs and less upkeep. Magento is better when the business depends on custom code inside the platform and has a development team to run it.
How much does Adobe Commerce cost?
Adobe does not publish a price for Adobe Commerce. Each of its packages, the cloud service, Commerce on Cloud and Commerce Optimizer, is priced on request. Magento Open Source is open-source code on GitHub, so you pay for hosting and development rather than a license.
What is the difference between Shopify Plus and Magento?
Shopify Plus is a hosted plan from $2,300 a month on a three-year term, with hosting, security and updates included and custom logic built as Shopify Functions and apps. Magento is software you host and upgrade yourself, or Adobe Commerce on Adobe's cloud by quote, with full control of the code.
Can Shopify handle B2B like Magento?
For most wholesale needs, yes. Shopify B2B is built into every plan with up to 3 catalogs, and Plus adds unlimited catalogs, deposits and partial payments. Adobe Commerce adds requisition lists and purchase approvals built in, which on Shopify may need an app or custom work.
Is Magento still supported?
Yes. Adobe gives each Adobe Commerce release three years of standard support from its release date, then a limited extended period for some versions. Stores on older versions need an upgrade, and from June 1, 2027 Adobe stops maintaining cloud environments on unsupported versions.
How long does a Magento to Shopify migration take?
Most of our Magento to Shopify migrations take 6 to 10 weeks, depending on catalog size, integrations and custom features. The exact timeline comes in the free migration plan.
Sources
Each platform's own pages, checked on October 24, 2026. Prices are in US dollars and change often, so check the platform before you decide.

Not sure you should switch?
Book a call. We look at your store and tell you whether Shopify would pay off, even when the answer is to stay.